VIDATICS is a spin-off company from the Data Analysis and Visualization Group at the University of Konstanz, Germany. It is dedicated to the analysis and visualization of big and complex data with a focus on the analysis and prediction of customer behavior. The core technology of the company is dedicated to:
Visual Analytics, Big Data Analytics, Complex Data Analytics
The main fields of innovation of VIDATICS are analytics of large amounts of text data and analytics of the interplay between pricing and customer behavior. VIDATICS tightly couples automated analyses from the fields of machine learning, data analytics, text mining, and natural language processing with interactive visual interfaces. By that means a previously lacking deep understanding of the data can be readily achieved, which is crucial for business success.